Thought Leadership
Let’s Get Animated: Reaching the Adult Animation Audience
March 21, 2023
Disney Advertising explored Adult Animation consumption across Freeform, FXX and Hulu. Here’s a look at what we learned.
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Reaching Disney Viewers & Getting Ahead of the Carve this Halloween
September 09, 2022
Halloween is the perfect season for advertisers and brands to get into the holiday spirit and connect with consumers.
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Celebrating the 2022 Holidays
July 25, 2022
How Disney viewers are gearing up for a season of gifting.
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Back-to-School Shopping
June 28, 2022
Back-to-school shopping is a shared bonding experience.
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Tuning In For Entertainment Event Specials
June 22, 2022
Why Disney Viewers Are Watching this ‘Special’ Content
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Father’s Day Celebrating & Gifting
June 07, 2022
How Disney Viewers Find Inspiration For the Perfect Gifts
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Let’s All Go to the Pantry
May 24, 2022
How Hulu’s New Ad Experience Is Winning Over Audiences & Advertisers
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Celebrating Mother’s Day
April 20, 2022
Disney Viewers are Leaning Into Gift-Giving and Shared Experiences
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